Posts tagged First section
Influence v Performance: The neglected flip-side of PR professionalisation

“Don´t tell my mother that I´m working in the field of public relations, rather tell her, I´m playing the piano in a nightclub!”

It’s about understanding the logic of digitally constituted environments and communities and providing ideas, strategies and tools to deal with those opportunities and threats. Therefore, we urgently need to expand our knowledge and know-how of the communicative process.

This might also bring about the overdue change and repositioning of Public relations as a crucial management function within the organisation.

Read More
Leaders do not need more time - they need more focus

With the onslaught of messaging via emails, social media, the press and the communities around us, it can be difficult for leaders to keep a clear mind, stay focused, communicate well and deliver the performance required of them. Much is written about mental health and the need for self-care. And while not reducing these needs to any form of insignificance, it is also true that often, simple steps can help avoid a downward spiral.

Read More
ITV Border filming on our client's site: Bringing people together

Zeitgeist Communication supported the planning application for this £10m development project through strategic communications planning, Public Relations support and ongoing Media Relations, including social media and event app communication.

Media coverage extended across the North West of the UK with weekly print and online coverage. National media and TV media coverage was also created and resulted in positive audience interaction locally, among national supporters and on social media. - Key to the ongoing communications process was an integrated communications strategy and a strong community focus.

Read More